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The online classifieds market is a dynamic sector in a state of constant evolution which currently faces interesting challenges for the future such as the incorporation of big data and the rise of new players (often start-ups with disruptive business models, the agility to move quickly and with little capital, attract big investments and make ground on the big players). How is the business model changing? Is the industry facing this future with a confident outlook? The Online Classifieds Industry Report by Mitula Group in collaboration with Global Online Classifieds aims to take the pulse of the industry and provide answers to these and other questions while trying to sketch out the landscape of the classifieds industry.
According to the survey results the model change is already becoming a reality. The survey results suggest a general feeling of positivity in the industry with regards to the future. 84% of participants (the majority being CEOs and founders of online classifieds companies) responded either positively or very positively when considering the next few years for the market. It is however important to point out that companies that do not plan to work with transactional products were 8% less optimistic.
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